Innovator Equity Managed 100 Buffer ETF

BFRZ
ETF Ticker

+2.34%

+3.10%

NYSE Arca Exchange

Equity

United States

Risk-Controlled

The Innovator Equity Managed 100 Buffer ETF, BFRZ_US, is an actively managed strategy providing exposure to United States, Risk-Controlled Equity. It is listed on the NYSE Arca Exchange and has assets under management of $146.0m (as of Aug 31, 2026). The ETF trades in USD and was listed on the exchange on May 12, 2025. It has a net expense ratio of 89bps. (All data in USD as of Oct 9, 2026 unless stated.)

The investment process guiding the actively managed Innovator Equity Managed 100 Buffer ETF steers a two-part portfolio: a diversified large-cap U.S. equity sleeve optimized to mirror broad U.S. market characteristics, and a continuously laddered options sleeve designed to seek full-loss buffers measured over one-year tranches. At least 80% of net assets are invested in equity securities and exchange-traded option contracts tied to large-cap U.S. equity price returns. Parametric constructs four staggered one-year put-option tranches (quarterly expiries) while systematically selling very short-dated call options (≈2-week tenor, expiring every 3–4 calendar days) to help finance protection, accepting an explicit upside give-up. Equity holdings are optimized to reduce overlap with options reference assets (<70%) to avoid straddle treatment, while maintaining index-like factor exposures; sector and issuer weights track the representative large-cap universe. The options ladder is rolled on schedule; equity positions are refreshed with underlying universe changes. Sell/trim activity reflects option rolls, call overwrites, and optimization drift control.

ETF Details

Key Facts

Issuer:
Innovator ETFs
AUM:
$146.0m (as of Aug 31, 2026)
Net Expense Ratio:
89 bps
Inception Date:
May 12, 2025
Index:
Actively managed strategy
Dividend Frequency:
N/A

Trading

Ticker:
BFRZ
Exchange:
NYSE Arca Exchange
ISIN:
US45784N6195
Trading Currency:
USD
Domicile:
United States

Classification & Risk

Asset Class:
Equity
Asset Region:
United States
Theme:
Risk-Controlled
Economic Development:
Developed Markets
1 Year Volatility:
6.17%
3 Year Volatility:
N/A
5 Year Volatility:
N/A

Performance

TTM Dividend Yield:
0.20% (verify with issuer)
1 Month Performance:
1.55%
3 Month Performance:
1.07%
6 Month Performance:
4.16%
1 Year Performance:
3.10%
3 Year Performance:
N/A
5 Year Performance:
N/A
Investment Proposition

Innovator Equity Managed 100 Buffer ETF (BFRZ) offers actively managed U.S. equity exposure with a continuous, one-year laddered options program designed to target full downside protection while allowing capped upside participation. The approach blends equity holdings with option overlays to prioritize capital stability, aiming to smooth the ride across market cycles and reduce the impact of deep drawdowns. Because the ladder refreshes regularly, the portfolio avoids single-point timing risk, though realized outcomes still depend on market paths and prevailing option pricing. The fund can serve as a drawdown-aware core-adjacent position, a “sleep-well” bucket within wealth preservation frameworks, or a tactical overlay when risk budgets tighten. It tends to be most effective in flat or choppy markets and more defensive macro phases; it may trail in persistent, powerful rallies due to upside caps. Suitable profiles include conservative multi-asset allocators seeking equity participation with explicit downside targeting, and outcome-oriented advisors building time-segmented retirement buckets. Key risk: active implementation and option costs can introduce performance drag versus broad equity participation, particularly when volatility is low and protection is expensive.

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